What stories stick with you?

  What is the biggest news story you've come across over the past 10 years that keeps you in a state of awe? Every morning when you wake and check the news or social media feeds there is a massive dump of stories from around the globe. Some funny. Some gut retching....

read more

What’s your brand wearing for Halloween?

So if your brand was going to a Halloween party, would it be a clown ? A devil? A super hero? Brands are just like people. They think, they breath, they have a life of their own and most importantly they have a distinctive personality that represents your...

read more

images speak any language

visuals speak any language The importance of visual impact has never been more cruical for a brand than they are today. With global brands and consumers all fighting for social media likes and shares, it is essiential for visual concepts to stand on their own....

read more

3 steps to bring a brand to life

Every brand has the potential to be interesting. Step One: Define how the brand sees itself The most important feature of building a brand is to understand how the brand wants to be seen by its public. We call this the "brand personality".  A simple but effective 10...

read more

The Top 3 Marketing Campaigns

When a marketing stunt becomes global news it is a marketing home run! And when your marketing stunt reinforces your message and you get free international publicity you've won the cup... and that's what we search for in our annual Say What! Top 3 Marketing Campaign...

read more

How to think different…

Over the past year, Say What! Communications has got to experience and support a larger than life creative thinker that truly walks his talk. Jason Surfrapp is that thinker. The first lesson in getting noticed is "BE EVERYWHERE". I really don't know where or when I...

read more

Personally connecting with customers?

In the totally over saturated world of marketing, how can you connect directly with your key consumers? Email marketing open rates are on a major decline. Traditional and targeted online ad click throughs are almost non-existent. Facebook, Twitter, Instagram, Shazam...

read more

The Top 3 Marketing Campaigns of 2013

Everyday we are overloaded by thousands of branding messages trying to grab our attention. When one explodes you know it wasn't just luck it was marketing genius! True brand marketing genius is when you break through the clutter and make your brand newsworthy and...

read more